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Two friends, Pamela Skaist-Levy and Gela Nash-Taylor, started the casual luxury fashion label, Juicy Couture, in California in 1995.
Nowadays Juicy Couture has evolved into a global brand selling a variety of fashion items spanning clothing, handbags, shoes, swimwear, fragrance and accessories including their highly coveted watch range.
When it comes to Juicy Couture watches the philosophy is glamorous, fun, funky, chic yet elegant. Juicy Couture watch designs also reflect the LA 'It Girl' style that the brand has become so famous for.
Look out for bold designs, glitzy stone embellishments, iconic Juicy heart charms and splashes of the signature Juicy pink to add a fun twist to keeping time.